The New York Giants not only won on the field, they won on Twitter. And the margin wasn’t nearly as close. Other news from the Net: Doritos is the biggest ad winner on Twitter, and the most re-tweeted Super Bowl-related tweet? It had to do with cancer.
The above graphic detailing all these facts is courtesy of the email marketing experts at Exact Target. For a larger version of the info-graphic, click here. More facts can be found by clicking here.http://blog.exacttarget.com/blog/socially-creative-and-delivered/who-won-the-social-media-superbowl-infographic