This lame little blog got a shout out today from a TV News industry on-line newsletter called “ShopTalk.” Not because it’s any good…just because I promoted it. This is the kind of thing I’ve carefully absorbed after a quarter century of Broadcasting. So, thanks for browsing.
Off The Cuff
Sales Departments these days tout Non-Traditional-Revenue. I provide Non-Traditional-Content. And in at least one case, it generates a little revenue. I am a TV weather guesser, a morning drive radio sidekick, and half of an online show called OFF THE CUFF with our Traffic Reporter Tom Davis. It appears on WRTV’s news site, and it has nothing to do with the news, but it IS sponsored by a company called WATSON’S. If you’re lucky, you’ve seen commercials with “The Watson’s Girl” in your market at some point. The OFF THE CUFF home page is here. If you want to sift through a steaming pile of past CUFFS go here.